Recently, Selfridges works with new designers launching their collection online and let them to decorate window display. This project is called "Bright young things".
Some of them just graduated a couple years ago. It is a risk that put on not very famous designers' clothes to sell. Because we don't know if it will work or not. But the result is great, it does sell.
I think it is a great opportunity for these new designers. They provide a stage for the designers showing their talent to customers. To let them have courage to keep creating unique and new pieces.
Below are a few designers' pieces.
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Kirsty Ward - graduated from Central Saint Martins MA in 2008
She also has her jewellery collection. She started her collection since 2008.
This is the newest collection of spring/summer 2011.
Her dresses have very special structure, mix and matching different shape of pieces on the dresses. She makes her model to look very pale and dramatically make-up. Well, it looks odd but it quite works well with the whole outcome.
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Li-Lee - graduated from London College of Fashion MA in 2010
The pleats, I assume that it will be popular this year.
Her dresses are very ladylike, graceful, and feminine. Basically for s/s 2011, it is mainly white color plus some geometric figures.
This is her window display. It is kind of telling a story that if we wear her dress, we can be free, pure and comfortable.
There are so many designers to see their creativity. Next time, when I go to London, I definitely will visit Selfridges for the beautiful window displays.
Pictures are from,
Blogger - Style Bubble
Li-Lee
Kirsty Ward
Selfridges
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